Tops Online

Conversion-focused Online Supermarket

A conversion-focused e-commerce platform for Tops’ online supermarket that organizes large product catalogs and frequent promotions into clear, discovery-first pages. The design emphasizes scannable product cards, prominent promotional modules, and a persistent mini-cart to streamline browsing and checkout for everyday shoppers while enabling marketing teams to publish campaigns quickly and consistently.

Client
Central Food Retail

Year
2018

Role
UX/UI Designer

Platform
Website · E-commerce · Grocery